How Paid Keyword Research Tools Are Better Than Free Keyword Research Tools

Keyword research is an important on-page optimization activity that helps in producing rankable content. When keyword research is correctly done and you have properly optimized your website, you will get more than decent organic traffic. There are several useful free and paid keyword tools a freelance SEO expert uses to find the most search queries related to the website. In this article, we are going to compare paid (Aherfs’ Keyword Explorer) and free keyword research tools.

A free keyword research tool will obviously have some limitations as compared to a paid research tool. It does not make sense if we say that free keyword research tools are of no use. It is the number of keyword ideas and data related to these keywords that differentiate a paid keyword research tool from a free keyword research tool. A free keyword research tool will not provide you with that many keyword suggestions. Moreover, the keyword related data is also limited.     

For example, Aherfs’ Keyword Explorer is a paid tool and if you search “protein powder”, this tool will provide you with 80K keyword ideas. This paid tool has a huge keywords database with 5.9 billion keywords. There is no other free or paid keyword research tool having that big keyword database. Apart from that, this paid tool also provides useful data related to keywords. This data includes monthly search volume, keyword difficulty, clicks and CPC.

Aherfs’ Keyword Explorer and all other paid keyword research tools frequently update their keyword databases. These tools add new keywords. They update monthly searches every month. You are not going to get these benefits in free keyword research tools.  

There are some free keywords research tools that are reliable such as Google’s Keyword Planner. However, time is equal to money. Keyword research with free keyword tools is time-consuming but we cannot say that free tools are not good. 

When you are working with a Chandigarh SEO expert, you need not to worry about keyword research as SEO expert in Chandigarh always use paid keyword research tools.